On September 17th, Chinese publisher NetEase Games, kicked off the Tokyo Game Show 2015 with its strong mobile game line-up, including Kung Fu Panda, The World x World and Infinite Wars: Awakening. At the opening, Taro Iwashiro, a well-known Japanese composer and music producer, was invited to NetEase’s booth and tried all the games. After playing the games, he spoke highly of Kung Fu Panda, especially the fascinating battle scenes, and expressed his expectation for success in the market.
NetEase Games also gained popularity in Taiwan and Southeast Asia countries. On the second day of its launch, The League of Immortals 2, set in a world inspired by Chinese mythology Journey to the West, appeared on the recommendation list of the App Store (Singapore, Malaysia and Thailand). In Taiwan, it also ranked 2nd in App Store’s most downloaded and 4th in best-selling lists. Within one week, it topped the GooglePlay top games list. The latest success represents NetEase’s leading position in the market, as well as its ambition to march into the global mobile game market. It is expected that NetEase will enjoy prosperity in many Asian markets such as Japan.